ANZSCO 1.3 occupation

Public Relations Professional: ANZSCO code 225311

Public Relations Professional is occupation 225311 in ANZSCO 1.3, the classification Immigration New Zealand uses for most work visas and every Skilled Migrant Category application. It sits at ANZSCO skill level 1, in unit group 2253 Public Relations Professionals.

ANZSCO code
225311
Skill level
1
Unit group
2253 Public Relations Professionals
Green List
No

Public Relations Professional: qualifications and experience required in New Zealand

ANZSCO places this occupation at skill level 1. For New Zealand, ANZSCO describes the qualifications and experience as:

Most occupations in this unit group have a level of skill commensurate with a bachelor degree or higher qualification. At least five years of relevant experience may substitute for the formal qualification. In some instances relevant experience and/or on-the-job training may be required in addition to the formal qualification.

Under the National Occupation List, code 225311 is "Communications Officer (Public Relations)" at NOL skill level 1: Bachelor degree or higher qualification, or at least five years of relevant experience may substitute for the formal qualification (NZQCF Level 7-10/NOL Skill Level 1).

A skill level describes the occupation, not you. Immigration New Zealand matches a job to the single closest occupation, and the skill level comes from that occupation; more experience does not move an occupation to a higher level.

What does a public relations professional do?

Plans, develops, implements and evaluates information and communication strategies that create an understanding and a favourable view of an organisation, its goods and services, and its role in the community.

Tasks for unit group 2253 Public Relations Professionals include:

  • Planning and organising publicity campaigns and communication strategies
  • Advising executives on the public relations implications of their policies, programs and practices
  • Preparing and controlling the issue of news and press releases
  • Undertaking and commissioning public opinion research, analysing the findings and planning public relations and promotional campaigns
  • Organising special events, seminars, entertainment, competitions and social functions to promote goodwill and favourable publicity
  • Representing organisations and arranging executive interviews with publicity media
  • Attending business, social and other functions to promote the organisation
  • Commissioning and obtaining photographs and other illustrative material
  • Selecting, appraising and revising material submitted by publicity writers, Photographers, Illustrators and others to create favourable publicity

Other job titles under ANZSCO 225311

Alternative titles and specialisations from ANZSCO, and job titles Stats NZ lists under the same code:

  • Media Liaison Officer
  • Press Officer
  • Promotions Officer
  • Public Affairs Officer
  • Public Relations Consultant
  • Public Relations Officer
  • Communications Adviser
  • Communications Analyst
  • Communications Coordinator
  • Communications Officer
  • Communications and Marketing Officer
  • Company Promoter
  • Documentation and Publicity Coordinator
  • Environmental Education Officer
  • External Relations Coordinator
  • Internal Communications Manager
  • Intranet Manager Communications Centre
  • Marketing and Communications Coordinator
  • Marketing and Communications Officer
  • Media Adviser
  • Media Coordinator
  • Media Manager
  • Media Officer
  • Media Officer and Policy Analyst
Show 30 more
  • Media Planner
  • Media Relations Officer
  • PR Consultant
  • Parliamentary Writer
  • Press Secretary
  • Publications Materials Coordinator
  • Publicity Officer
  • Publicity and Public Relations Officer
  • Senior Media Officer
  • Senior Nga Whenua Rua Officer
  • Telecommunications Officer
  • Youth Education Officer
  • Youth Education Service Officer
  • Communication Adviser
  • Communications Specialist (not IT)
  • Corporate Information Adviser
  • Government Relations Adviser
  • International Relations Adviser
  • Media and Communications Adviser
  • PR Officer
  • Promotions and Sponsorship Adviser
  • Public Affairs Adviser
  • Public Relations Account Manager
  • Public Relations Adviser
  • Publicity Adviser
  • Science Communicator
  • Senior Adviser Communications
  • Strategic Communications Adviser
  • Communications and Engagement Adviser
  • Communications Officer (Public Relations)

What skill level 1 means for New Zealand visas

Visa rule For this occupation More
Accredited Employer Work Visa: longest visa Up to 5 years for skill level 1 to 3 roles. AEWV guide
AEWV: evidence of English Not required for skill level 1 and 2 roles. AEWV guide
Supporting a partner's visa The skill level 1 to 3 wage threshold applies. Partner of a Worker
Skilled Migrant Category: Skilled Work Experience pathway Open to skill level 1 to 3 occupations, with work experience and pay requirements. Skilled Work Experience pathway
SMC red and amber lists Not on either list. INZ's lists
SMC Trades and Technician pathway Not on INZ's list of eligible occupations. INZ's list
Green List No Green List role is listed under this code. INZ's Green List

Rules as published by Immigration New Zealand. Lists synced 31 October 2026. Each visa has further requirements beyond skill level, including pay and work experience.

National Occupation List occupations for ANZSCO 225311

Stats NZ's National Occupation List is gradually replacing ANZSCO. These NOL occupations map to ANZSCO 225311. Immigration New Zealand accepts a NOL code only for an AEWV or job check, and only for occupations on its published list; for any other visa, use the ANZSCO code.

NOL code NOL occupation NOL skill level INZ accepts for an AEWV
225311 Communications Officer (Public Relations) 1 Not yet

More about this job in New Zealand

Stats NZ links this occupation to Tahatū, the government careers website, which has more about the work in New Zealand, including pay: Communications professional .

Not sure this is your occupation?

Picking the right occupation decides the skill level, and with it the visa rules above. Talk it through with us: we will listen to your situation and match you with the right IAA-licensed adviser. You can also check your pay and work experience against the residence wage rules with our calculator.

Frequently asked questions

What is the ANZSCO code for Public Relations Professional?

Public Relations Professional is ANZSCO 1.3 occupation 225311, in unit group 2253 Public Relations Professionals. Immigration New Zealand uses ANZSCO 1.3 for most work visa applications and all Skilled Migrant Category applications.

What skill level is Public Relations Professional?

ANZSCO skill level 1, where 1 is the most skilled and 5 the least. Most occupations in this unit group have a level of skill commensurate with a bachelor degree or higher qualification. At least five years of relevant experience may substitute for the formal qualification. In some instances relevant experience and/or on-the-job training may be required in addition to the formal qualification.

Is Public Relations Professional on the Green List?

No Green List role is listed under ANZSCO 225311 on Immigration New Zealand's Green List as at 31 October 2026.

Sources: ANZSCO version 1.3, Australian Bureau of Statistics, CC BY 4.0, synced 31 October 2026; National Occupation List V3.0.0, Stats NZ, CC BY 4.0, synced 1 November 2026; Immigration New Zealand occupation lists, synced 31 October 2026. This page reproduces published classifications and Immigration New Zealand's lists. It is general information, not immigration advice. ProVisas is a licensed New Zealand immigration advisory firm (IAA Licence 201301110).