ANZSCO 1.3 occupation

Advertising Manager: ANZSCO code 131113

Advertising Manager is occupation 131113 in ANZSCO 1.3, the classification Immigration New Zealand uses for most work visas and every Skilled Migrant Category application. It sits at ANZSCO skill level 1, in unit group 1311 Advertising, Public Relations and Sales Managers.

ANZSCO code: 131113
Skill level: 1
Unit group: 1311 Advertising, Public Relations and Sales Managers
Green List: No

Advertising Manager: qualifications and experience required in New Zealand

ANZSCO places this occupation at skill level 1. For New Zealand, ANZSCO describes the qualifications and experience as:

Most occupations in this unit group have a level of skill commensurate with a bachelor degree or higher qualification. At least five years of relevant experience may substitute for the formal qualification. In some instances relevant experience and/or on-the-job training may be required in addition to the formal qualification.

Under the National Occupation List, code 131113 is "Advertising Manager" at NOL skill level 1: Bachelor degree or higher qualification, or at least five years of relevant experience may substitute for the formal qualification (NZQCF Level 7-10/NOL Skill Level 1).

A skill level describes the occupation, not you. Immigration New Zealand matches a job to the single closest occupation, and the skill level comes from that occupation; more experience does not move an occupation to a higher level.

What does an advertising manager do?

Plans, organises, directs, controls and coordinates the advertising activities within an organisation.

Tasks for unit group 1311 Advertising, Public Relations and Sales Managers include:

Directing the development and implementation of sales strategies and setting sales targets in order to maximise an organisation's sales and customer loyalty
Directing the development and implementation of strategies to promote an organisation's goods and services to as many people as possible
Directing the development and implementation of strategies to generate increased consumption of an organisation's goods and services through the creation and reinforcement of 'brand image' or 'brand loyalty'
Directing the development and implementation of strategies to build and maintain an organisation's image and reputation with its customers, investors and the wider public

Other job titles under ANZSCO 131113

Alternative titles and specialisations from ANZSCO, and job titles Stats NZ lists under the same code:

Advertising Agency Director
Advertising Director
Advertising Executive
Advertising Office Manager

What skill level 1 means for New Zealand visas

Visa rule	For this occupation	More
Accredited Employer Work Visa: longest visa	Up to 5 years for skill level 1 to 3 roles.	AEWV guide
AEWV: evidence of English	Not required for skill level 1 and 2 roles.	AEWV guide
Supporting a partner's visa	The skill level 1 to 3 wage threshold applies.	Partner of a Worker
Skilled Migrant Category: Skilled Work Experience pathway	Open to skill level 1 to 3 occupations, with work experience and pay requirements.	Skilled Work Experience pathway
SMC red and amber lists	Not on either list.	INZ's lists
SMC Trades and Technician pathway	Not on INZ's list of eligible occupations.	INZ's list
Green List	No Green List role is listed under this code.	INZ's Green List

Rules as published by Immigration New Zealand. Lists synced 31 October 2026. Each visa has further requirements beyond skill level, including pay and work experience.

National Occupation List occupations for ANZSCO 131113

Stats NZ's National Occupation List is gradually replacing ANZSCO. These NOL occupations map to ANZSCO 131113. Immigration New Zealand accepts a NOL code only for an AEWV or job check, and only for occupations on its published list; for any other visa, use the ANZSCO code.

NOL code	NOL occupation	NOL skill level	INZ accepts for an AEWV
131113	Advertising Manager	1	Not yet

More about this job in New Zealand

Stats NZ links this occupation to Tahatū, the government careers website, which has more about the work in New Zealand, including pay: Advertising manager .

Not sure this is your occupation?

Picking the right occupation decides the skill level, and with it the visa rules above. Talk it through with us: we will listen to your situation and match you with the right IAA-licensed adviser. You can also check your pay and work experience against the residence wage rules with our calculator.

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Frequently asked questions

What is the ANZSCO code for Advertising Manager?

Advertising Manager is ANZSCO 1.3 occupation 131113, in unit group 1311 Advertising, Public Relations and Sales Managers. Immigration New Zealand uses ANZSCO 1.3 for most work visa applications and all Skilled Migrant Category applications.

What skill level is Advertising Manager?

ANZSCO skill level 1, where 1 is the most skilled and 5 the least. Most occupations in this unit group have a level of skill commensurate with a bachelor degree or higher qualification. At least five years of relevant experience may substitute for the formal qualification. In some instances relevant experience and/or on-the-job training may be required in addition to the formal qualification.

Is Advertising Manager on the Green List?

No Green List role is listed under ANZSCO 131113 on Immigration New Zealand's Green List as at 31 October 2026.

Sources: ANZSCO version 1.3, Australian Bureau of Statistics, CC BY 4.0, synced 31 October 2026; National Occupation List V3.0.0, Stats NZ, CC BY 4.0, synced 1 November 2026; Immigration New Zealand occupation lists, synced 31 October 2026. This page reproduces published classifications and Immigration New Zealand's lists. It is general information, not immigration advice. ProVisas is a licensed New Zealand immigration advisory firm (IAA Licence 201301110).